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Academy of Art University School of Graphic Design students Ericka Ames, Julie Goodwin, Gina Rodriguez, and Laura Ycasas were recently featured on Dieline for their innovate, eco-friendly design. Academy’s Michael Osborne's Spring 2011 Package Design 4 class was asked, "If Target opened up a high-end store to compete with Crate & Barrel and Williams- Sonoma, then how would they brand their products?” The featured group came up with the idea of Target’s new subsidiary store, “Aero” which promotes an active and well-balanced lifestyle by providing all natural alternatives. The group recognizes that a brand being eco-friendly is not just a trend, it’s the future.

Dieline January 4