Graduate School of Advertising
Great advertising catches the eye and conveys a message all in a split second. Academy of Art
University's Advertising Graduate School program prepares students to create irresistible ads that
drive brands forward. Regardless of the area they pursue – media and account planning, copywriting
or art direction, students in the MFA Advertising program gain strong foundations and create
compelling portfolios.
With an eye toward their creative future, students earning a masters degree in advertising at
Academy of Art University develop techniques based on sound strategy while defining their own
personal style.
Graduate Studio Advertising Courses
Academy of Art University's graduate advertising programs guide students in building portfolios
that include work in web, TV, mobile, and print advertising as well as event marketing materials
and other unique ideas. Through this integrated program, students gain experience in advertising
techniques and strategy.
Simulating an advertising agency, Academy of Art University's hands-on advertising graduate
courses, taught by instructors who are working professionals, promote collaboration across
different areas. This approach offers the best insight into the multi-faceted world of
advertising.
Academy of Art University's MFA Advertising program lets students explore their passion for
advertising beginning in their first semester. Though many advertising schools offer an MA in
advertising, an MFA focuses more tightly on advertising and the art of advertising, fostering the
kind of creative and strategic thought prized by ad agencies.
School of Advertising graduate classes:
- Advertising Art
- Copywriting
- Art Direction
- Account Planning
- Media Planning
- And More!
Professional Advertising Opportunities
Networking with industry leaders and fellow students builds careers in advertising. Academy of
Art University's graduate advertising school programs go beyond the basics in advertising
courses. Advertising and marketing agency connections offer students the chance to have their
portfolios reviewed by top advertising innovators, preparing graduates to hit the ground running
with their ideas.
Real-World Clients – Students in Academy of Art University's School of Advertising
graduate programs complete client projects each year. Through these projects, students receive
scholarships and incredible exposure for their work. Past campaigns have been created for Esurance
and Charles Schwab among others.
Awards and Features – With everything from fresh and inventive websites to
full-scale marketing campaigns, Academy of Art University's graduate advertising program stands out
among advertising graduate colleges. Each year, students win competitions such as the One Show
Awards, ADDY Awards, Cannes International Advertising Awards, and Effy Awards. Student work is also
submitted to and published in top trade magazines such as CMYK and Archive.
Annual Spring Show – Every year, the Academy of Art University's Spring Show, a
display of the best student work, attracts recruiters from top advertising agencies across the
country. This one-of-a-kind opportunity to interview with industry leaders launches students into
their creative careers.
Advertising career opportunities include:
- Art Direction
- Copywriter
- Account Planner
- Creative Director
- Brand Strategist
- Strategic Planner
- And More!
State-of-the-Art Advertising Facilities
The world of advertising changes daily, with new media and different ways to reach consumers.
Academy of Art University's Masters in Advertising program provides students with cutting-edge
tools that enable them to thrive in the advertising industry of tomorrow. Using world-class
equipment and the latest in digital technology, there is no limit to what ideas students can bring
to life.
Graduate Classes Online and in San Francisco
With classes available online and in San Francisco, students in the advertising graduate school
programs at Academy of Art University have flexible options for completing their advertising
masters degree. The Academy's online graduate classes engage students with hands-on projects
that promote interaction and collaboration with instructors and fellow students.
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