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Fashion Business: Marketing Promotion Strategy

Promotional strategies for fashion. You will create an integrated marketing plan including advertising, direct mail, publicity, public relations, personal selling, special events, and social networking.

Product Development: Construction & Quality

Learn how to set up quality procedures for prototyping, sample-making, preproduction sampling, and final production. You will evaluate quality and control during the production process.

Fashion Business: Retail Operations Apprenticeship

Experience how to run, operate, and manage a real fashion retail e-commerce business and brick-and-mortar stores. You will merchandise the online store and a selling floor, manage sales, oversee inventory, plan promotions, present products in stores, and address client issues while working on teams. (This course is cross-listed with FSH… Read More

Digital Design for Fashion

Use Adobe software to create technical flats and garment presentations in a digital format. (This course is cross-listed with FSH 266.)

Fashion Business: Entrepreneurship

Become a fashion entrepreneur. By identifying market opportunities and establishing a unique point of view, you will develop a business plan to market and sell your own product or service.

Fashion Design: Thesis Designer Studio

Solidify your personal design philosophy as you develop your thesis project. You will learn how continuity of style within design, presentation skills, and trend analysis will help target specific market segments.

Magazine Print and Digital Media Publishing

Learn the art of self-publication. You will conceptualize, design, produce, and publish a digital and print magazine. (This course is cross-listed with FSH 488.)

Product Development: Pre-Production

Learn garment prototype development and approval prior to production. You will use the web-based PLM system to track product specs, production package, and bill of materials and learn advanced line development, including cost and construction details.

Fashion Business: MA Final Project: Capstone Project

Apply skills, concepts, theories, and current trends to develop a complete capstone project. You will research, synthesize, develop, and present a complete marketing or merchandising project related to the global fashion industry.

Fashion Business: Thesis Wrap Up

Complete your thesis project and prepare for Final Review. You will refine your research and analysis; strengthen business applications; finish thesis book formatting, design, and prototype work; and polish your writing and presentation to address complex questions and requirements for Final Review.