Fashion Merchandising (MA)

Fashion Merchandising (MA)

The Masters of Arts in Fashion Merchandising program provides students with the professional skill set necessary for success in today’s fashion merchandising and management environment. Graduates will have the focus and strategic capabilities necessary to run a successful operation including planning, managing, and selling fashion products. 


Master of Arts (MA) Degree

Available Online

Major Classes

FSH 616 Fashion Business: Industry Dynamics Major/3
FSH 630 Fashion Business: Marketing Strategy Major/3
FSH 631 Fashion Business: Merchandising Principles Major/3
FSH 633 Fashion Business: Retail Management & Operations Major/3
FSH 634 Textiles & Raw Materials Major/3
FSH 637 Fashion Business: Product Planning & Sourcing Major/3
FSH 643 Fashion Business: Digital Techniques Major/3
FSH 675 Fashion Business: Visual Merchandising: Image & Brand Major/3
FSH 700 Professional Practices and Portfolio for Fashion Major/3


Unit Requirements

Major Coursework Units
Major Coursework 33
Graduate Liberal Arts 3
Total 36

Degree Requirements


  • Successful completion of Final Portfolio Review.
  • Minimum grade of C in all required 36 units.
  • Minimum 2.0 cumulative GPA and the following Academic Study requirement:
    1 Art Historical Awareness & Aesthetic Sensitivity course

Additional Information

Program Learning Outcomes

Graduate students will meet the following student performance criteria:

Fashion Merchandising

  • Gather, analyze and organize relevant data to support their projects
  • Analyze case studies/and or project work, demonstrating critical thinking skills
  • Make assumptions based on quantifiable research and statistics
  • Correctly identify key points in the supply chain and demonstrate that they understand the relationships between its members
  • Demonstrate command of visual merchandising presentation for fashion product and services
  • Identify trends and determine what merchandise can be developed, marketed and sold

Communication Skills

  • Express concepts and strategies clearly using professional terminology
  • Clearly convey ideas and concepts using specific fashion industry language

Professional Practices

  • Produce a cohesive portfolio tailored to reflect career goals

Academy of Art University Learning Outcomes
Graduates of the Academy of Art University will demonstrate the ability to:

  1. Produce a body of work suitable for seeking professional opportunities in their chosen field of art and design.
  2. Solve creative problems within their field of art and design, including research and synthesis of technical, aesthetic, and conceptual knowledge.
  3. Communicate their ideas professionally and connect with their intended audience using visual, oral, and written presentation skills relevant to their field.
  4. Execute technical, aesthetic, and conceptual decisions based on an understanding of art and design principles.
  5. Evaluate work in their field, including their own work, using professional terminology.
  6. Recognize the influence of major cultural and aesthetic trends, both historical and contemporary, on art and design products.
  7. Learn the professional skills and behaviors necessary to compete in the global marketplace for art and design.
  8. Engage with a variety of communities beyond the classroom through internship opportunities, study abroad programs, athletics, student interest clubs as well as collaborative, civic and pro bono projects.

*Semester plans are subject to change at any time. Semester breakdowns displayed are suggested and additional options are available to help customize your educational experience. Speak to an admissions or student services representative for more information. Please see our catalog for more details at:

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